LION+MASON
We Are The Architects Of Successful Digital Products & Services
We Are The Architects Of Successful Digital Products & Services
LION+MASON is a user experience consultancy specialising in digital products and services.
Whether its a new idea or updating an existing digital product, we enable our clients to identify, validate, and realise valuable digital experiences through user-centered research, strategy, and design.
We deliver the insights that underwrite better decisions.
We lay the roadmap for successful experience creation.
We design the experiences that gel user needs and business goals.
With all the furore around UX design, it’s sort of become a must-have for forward-thinking businesses. And in the line of work we’re in, we can let out a collective cheer in response. But it does beg the question, why should you hire on, and do it right away?
Design Thinking. What exactly is it? And why does it matter to any brand, big or small, and how are you meant to use it as a working strategy?
AI has been weathering more than a few storms of late. As exciting as the prospects are for AI, there are many glitches to its perfect potential to scare users off. From facial recognition with a racial bias to GPS algorithms sending huge trucks down the fastest route, that also happens to be completely unsafe for large vehicles, there are certainly more than a few problems with your average algorithm-based platform.