UX & product Design Agency
We are a specialist Digital Product Consultancy that helps ambitious organisations capture their next wave of growth.
We unite Real-world User Insights, Evidence-led Strategy, and Human-centered Design to drive sales, increase retention, and deliver long-term commercial confidence through next generation digital products.
Our Clients

Redesigned for Results: A Faster, Smarter Booking Experience
BEST WESTERN HOTELS GB
User Research / Product Strategy / UX Design / UI Design
Improving B2B customer experience and Revenue Growth
JOHNSON & JOHNSON
User Research / Product Strategy / UX Design


Designing a new in-store sales experience
HARLEY DAVIDSON
User Research / UX Design / Product Design
Research, innovation, and protoyping for AI-enabled products
ALLIANZ
Research / Ideation / Prototyping / Validation / A.I.

Services
Discover what makes our methodology and approach so special.
Our Work
See how we’ve helped our clients achieve digital success.

LION+MASON and 383 Group Merge to Define the Next Generation of Digital Agency
We are thrilled to announce that LION+MASON and 383 Group have officially merged. This is more than just a business combination; it is a deliberate, strategic move to create a new type of partner—one uniquely qualified to solve the biggest…

UX LEEDS 2025 Brings Together The UX Community For A Busy Afternoon Of Industry Talks And Discussion
On the 25th September we hosted another cracking UX themed live event at the iconic Wardrobe in Leeds City Centre. Built on the success and tradition of previous years it was the most popularly attended edition – into its 5th…

UX Leeds 2025 Back For Its Fifth Year At The Leeds Digital Festival
Due to popular demand we are hosting our fifth UX Leeds event on Thursday 25th September. As in previous years the live in-person event will form part of the renowned Leeds Digital Festival 2025 programme, the largest open-platform tech event…


