Making A Big Journey Feel Like A Little Journey
Little Journey is a digital eSupport platform designed to reduce anxiety in children undergoing healthcare procedures, either through routine care or as part of a clinical trial. Their solution is proven to reduce patient anxiety, improve recovery time and encourage participation in clinical trials.
LION+MASON were enlisted to design a participant administration portal for use by research staff who manage large numbers of participants taking part in international drug trials. This system is to be used in 11 countries and localised into 16 languages.
The project contained two arms, one back-end system for clinicians to manage their participants and a front end system for the end users to digest key appointment information.
Research & Discovery
To understand the specialist subject matter, we immersed ourselves in the world of clinical trials, including research with users across the end-to-end research journey. This included:
Based on the insights gathered we undertook activities to redesign the service for internal research trial users, including:
Prototyping & Testing
Alongside the participant administration portal, we were also given the challenge of creating a user-facing paediatric medication tracker module for the public app. This was designed to encourage children’s adherence to the trials and reduce drop-off. To deliver this we:
- Conducted research with both parents and children to understand key behaviours related to taking medicines
- Incorporated gamification techniques to encourage regular adherence
- Produced themed age-specific content and in-real-life challenges
- Created an exciting, engaging and age-appropriate mobile UI
The portal and new app content is set to launch in late Q2