Blog

AI’s Impact on UX Research: Guiding Businesses Towards User-Centric Strategies
Four ways in which AI is revolutionising UX research. Our goal is to provide businesses with practical and accessible insights into behavioural science, enabling them to adopt user-centric strategies.

Harnessing the power of behavioural science to influence user decision-making
AI holds immense potential for enhancing your product's capabilities. This guide aims to provide product owners with a roadmap for getting started with AI integration in their products.

A Product Owner’s Guide: Where to Start with AI
AI holds immense potential for enhancing your product's capabilities. This guide aims to provide product owners with a roadmap for getting started with AI integration in their products.

How AI Can Impact User Experience: Revolutionising UX Design
As AI continues to evolve, it has the potential to transform the way we design, interact with, and experience digital products. Here we explore the various ways AI could impact UX design in the future.

How can West Yorkshire Metro shift towards a user-centered approach? – Part 2 – Web & App
The objective of this concept design is to revamp and refresh the WY Metro brand, guaranteeing its continued relevance and recognition in today's fast-paced society.

Digital Product Design Event – DX SHOTS Leeds – Inspires Guests Yet Again
Building on the success of the last event, DX Shots is a relaxed series of informative events for professionals in the UX and digital product design industry.

How UX Designers can use AI to enhance their skills
Below you can find ideas of how you can use AI for UX design and get inspired to enhance your own design process. The suggested tools can help you discover some of the relevant AI options available to UX designers.

The Relationship Between UX and Change Management
Simply put, a good UX agency effectively asks end-users to help design the next system. This helps to ensure the new design will meet their needs, and it also helps to gain their buy-in to the change.

5 key tips for getting more useful feedback on your designs
Feedback for design projects is vital but can be overwhelming. The tips listed below can help you organise and manage the feedback you receive at any stage.

Introducing New Product Acceleration: a way to bring new products to market faster, cheaper, and at lower risk
An approach we’ve developed to help clients quickly bring their ideas to life and reduce the time it takes to get new products to market.