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Creating A Successful User Experience Strategy

Creating A Successful User Experience Strategy

Defining a user experience strategy takes time and dedication. And thanks to constant updates and tweaks, it will always be evolving. Every move you make needs to be made with a purpose in mind, which is why having a clearly…

How to convert more clicks into customers 2

How to convert more clicks into customers

Andrew Machin, founder of Lion+Mason, a UX design agency, will be doing a talk at Leeds Business Week. Want to find out how to convert more clicks to customers? Then you might be interested in attending his seminar. When and…

How might Usability Change

How Might User Experiences Change In 2018?

User Experience was first officially born around 25 years ago when Don Norman, now Director of the Design Lab at California University coined it. Back then, he said ‘I wanted to cover all aspects of the person’s experience with the…

How UX has revolutionised business

5 Ways UX Is Revolutionising Businesses

User experience isn’t just changing the way we use websites, it actually has the potential to revolutionise businesses. Why? Because the fundamental, subtle and major changes that are implemented to improve the UX journey can have a huge impact on…

The UX Effect: Things you might not know

The UX Effect: 7 Things You Might Not Know

The world of UX is vast. Just like our planet, things are constantly changing and evolving. The basics of how things work tend to stay the same, but the finer details are always being rethought and reimagined. Even those who…

How to sell UX to you boss

How To Sell UX To Your Boss

When you’re a digital marketer, you’ve got to make a case for each and every channel you invest in. Getting your boss on board with your vision is often the hardest part. They may not have an in depth knowledge…

How to improve mobile UX

7 Ways To Improve Your Mobile User Experience

With most people opting to use mobile devices to browse the internet, it’s more important than ever to ensure your brand’s mobile user experience is up to scratch! Mobile web visitors are even less patient than desktop users, and if…

Mobile UX strategy

Mobile UX Strategy In 2017 & Beyond

Remember “Mobilegeddon”? Everybody freaking out about hamburger menus and text size? That was two years ago – now look at any half-decent brand’s desktop site. There’s the hamburger menu, and isn’t that text bold and clear? Modern desktop sites are…